After years of complaining, campaigning and influencer marketing companies are finally starting to cater to a larger array of shades.
There are a lot of things that you should be on the lookout for when shopping for your perfect match.
1. Don't always trust the match you may get in store. Not everyone hired to do makeup in stores ate professionally trained so it's always important to get more than one opinion if possible. Got to a variety if possible when checking your shade match for a specific product range. You may find that your shown as lighter or darker when comparing.
2. Always ask for samples to take home and test out at home. Not all stores may do this but it's important you see how the product changes according to environment and how it oxidizes over time. Oxidization can dramatically change how a shade looks on you so it's important to test it out for a day.
3. Never trust in-store lighting. In-store lighting has a way of playing tricks on unsuspected customers. I too have fallen for the flawless look and match from in-store only to use the foundation at home to see splotchy coverage, shade way to light than I remembered and no flawless look. Save your self some heartbreak follow steps 1 and 2 and you may never have this problem.
Hopefully if you follow these steps you never fall into whole of having foundation that you just bought but can never wear. Another useful tip, if you have a favourite beauty blogger or guru who you know matches your shade have a look at what they're favourites are (if it's in your price range) when it they have a review on the foundation you want to buy make sure to watch it. Itll help you a lot on the long run.
There are a lot of things that you should be on the lookout for when shopping for your perfect match.
1. Don't always trust the match you may get in store. Not everyone hired to do makeup in stores ate professionally trained so it's always important to get more than one opinion if possible. Got to a variety if possible when checking your shade match for a specific product range. You may find that your shown as lighter or darker when comparing.
2. Always ask for samples to take home and test out at home. Not all stores may do this but it's important you see how the product changes according to environment and how it oxidizes over time. Oxidization can dramatically change how a shade looks on you so it's important to test it out for a day.
3. Never trust in-store lighting. In-store lighting has a way of playing tricks on unsuspected customers. I too have fallen for the flawless look and match from in-store only to use the foundation at home to see splotchy coverage, shade way to light than I remembered and no flawless look. Save your self some heartbreak follow steps 1 and 2 and you may never have this problem.
Hopefully if you follow these steps you never fall into whole of having foundation that you just bought but can never wear. Another useful tip, if you have a favourite beauty blogger or guru who you know matches your shade have a look at what they're favourites are (if it's in your price range) when it they have a review on the foundation you want to buy make sure to watch it. Itll help you a lot on the long run.
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